Leadership Team – New Life Biologics

As President of New Life Biologics, Simon plays a pivotal role in shaping the company’s overall strategy, direction, and investor and supply strategies. With a rich background in the animal byproduct supply industry, Simon is a major shareholder, director, and former CEO of Greenlea Meats, a prominent New Zealand beef processor and exporter. He previously co-founded BioArra, a US-based manufacturer specializing in high-value serum products for the scientific and pharmaceutical markets, which was acquired by VWR in 2016.

In addition, Simon is a shareholder in Advanced Life Bio, a US-based serum manufacturer, and a founding shareholder in Astrea Farinhas E Oleos S/A, a poultry by-products processor based in Brazil. His extensive experience and commitment to the biologics industry are crucial to his leadership role at New Life Biologics.